Students pursuing MBA will find a veritable resource in this book for any course in E-Business or E-Commerce they are most likely to take. The book will also be suitable for students pursuing MCA and B. Tech. programs for courses on electronic commerce.
Electronic Commerce
Rs. 1,125.00
This book gives an introduction to e-commerce, followed by a detailed, analytical explanation of management issues and concerns affecting e-commerce in various business arenas.
Out of stock
Pre-order Now
| Weight | 0.65 kg |
|---|---|
| Dimensions | 19.9 × 3.9 × 13.9 cm |
| Book Author | |
| ISBN-13 | 9788184951172 |
Customer Reviews
There are no reviews yet.
Only logged in customers who have purchased this product may leave a review.
Related products
-
Davide Sola - How to Think Strategically
Out of Stock
How to Think Strategically
Rs. 2,300.00 -
W. Chan Kim & Renee Mauborgne – Blue Ocean Shift
Rs. 2,625.00Blue Ocean Shift is the essential follow up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne.
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people’s confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.
-
John Kotter – Our Iceberg is Melting
Rs. 1,395.00In Our Iceberg is Melting a simple fable about penguins illustrates how to conquer change, with profound lessons for working and living in an ever-changing world.
It is a story that is occuring in different forms around us today ā but the penguins handle change a great deal better than most of us. Based on John Kotter’s pioneering work on how to make smart change happen faster and better, the lessons you can learn from this short and easy-to-read book will serve you well in your job, in your family and in your community.
-
Pearson – Integrated Advertising Promotion and Marketing Communication
Rs. 2,935.00Examine advertising and promotions through the lens of integrated marketing communications.
